The super fund that doesn't harm animals

Australia's most humane ethical screen

We don't invest in companies that profit from the misery of other humans or animals. We screen out all companies that profit from the use or exploitation of animals.
We also screen out all companies with involvement in running or financing detention centres.

100% Cruelty Free

Zero investments in companies involved in using or exploiting animals for food, testing, entertainment or export.

Support Human Rights

Zero investments in companies involved in detention centres.

Invest in a kinder world

Invest in positive industries like education, recycling and renewable energy.
Not only that
We avoid investments in harmful things like…
Fossil fuels
Tobacco
Weapons
Intensive agriculture
Live animal exports
Animal cruelty

As mentioned in...

Put your money where your mouth is

Switching your super can help end animal suffering

Most of us don't think very much about our super. But in fact, it's real money that's invested in real things.
And chances are, your super is helping to fund cruel and inhumane practices every day.
We are Australia’s only super fund whose investments don't harm animals.
When you shift to Cruelty Free Super, you can rest easily knowing your super is invested in line with your ethics. No more animal testing, farming, eating, hunting or racing.
But it's not just animals we care about. We are passionately committed to reducing the amount of human suffering in the world. That's why we screen out any involvement in Australia's harsh detention centre regimes.
We also believe in our shared human right to dignity and opportunity. That's why we prioritise our investments in education, healthcare (excluding those we screen out), and social enterprises.
We believe in everyone having a chance to live with freedom from cruelty: young and old, abled and disabled, regardless of gender, sexuality, colour, religion or species.
* You should read the Product Disclosure Statement and other important documents before makijng any financial decisions.

Here are some of the good businesses you'll be investing in

Our portfolio is carefully chosen to ensure that each and every company exceeds our strict ethical charter.

Cruelty Free Super's Returns

Our performance since we started.

Growth

100% cruelty free, zero nasties.
1 Month
4.11
3 Months
-3.02
6 Months
-6.02
1 Year p.a.
0.93
Since Inception p.a.
5.28
^ Returns provided are after investment fees, percentage based administration fees and taxes but before dollar based administration fees have been taken out. Return of capital and the performance of your investment in the Fund is not guaranteed. Past performance is not a reliable indicator of future performance. Benchmark is CPI +2.25% per annum. Figures above show returns up to 29 May 2020. Inception date is 30/09/10.

Ready to get started?

Switch now and make all your super cruelty free

This is general information only and does not take account of your individual investment objectives, financial situation or needs. Before acting on it, consider if the information is appropriate and whether you need to speak to an accredited professional.

You should also consider the Product Disclosure Statement before making any decision. This product is issued by Diversa Trustees Limited (ABN 49 006 421 638; AFSL No. 235153; RSE Licence L0000635) as trustee of the Grosvenor Pirie Master Superannuation Fund - Series 2 (ABN 32 367 272 075; RSE Registration R1001204) (“GPMSFs-2”). Cruelty Free Super is a sub-plan of GPMSFs-2. The Promoter and Investment Manager of Grosvenor Pirie Master Superannuation Fund is Responsible Investment Services Pty Ltd (ABN 77 630 578 200; AFS Representative No. 001271438), which is a Corporate Authorised Representative of RevTech Media Pty Ltd (ABN 75 150 963 474; AFS Licence No. 455982). The Sub-Promoter of Cruelty Free Super is Cruelty Free Super Services (ABN 17 641 761 686; AFS Representative No. 001283739), which is a Corporate Authorised Representative of Professional Superannuation Management Pty Ltd (ABN 31 617 160 791; AFSL No. 499786). The Sub-Investment Manager of Cruelty Free Super is Future Super Investment Services Pty Ltd (ABN 55 621 040 702; AFS Representative No. 001271441), which is a Corporate Authorised Representative of Future Superannuation Holdings Pty Ltd (ABN 90 160 800 580; AFSL 482684). The Trustee does not in any way endorse, warrant or accept responsibility for any services provided by the Promoter or Sub-Promoter in its own right or directly to members or prospective members.

Past performance is not indicative of future performance.

Use of this website is subject to Professional Superannuation Management’s Terms and Conditions and Privacy Policy and Information Collection Statement.

We acknowledge the Traditional Custodians of the lands on which we operate. We pay our respects to their Elders, past, present and emerging, and recognise that sovereignty was never ceded.